Chandigarh November 26, 2021
WEBINAR ON “KIDS WEAR INDUSTRY” BY UIFT, PU
A webinar titled “Overview of the Kids Wear Industry” was organized at the University Institute of Fashion Technology & Vocational Development (UIFT & VD), Panjab University Chandigarh. Dr. Anu H. Gupta, Chairperson, UIFT & VD stated that Children’s apparel is an important and growing area in the garment industry and it is important for students of fashion design and technology to understand the intricacies of this sector so that they acquire the necessary skills for employability in this sector. This webinar was attended by 65 participants, which included students, research scholars, alumni, and faculty members.
Ms. Ayushi Parmar, Design Lead at Easybuy, a Landmark India Entity, was the speaker for the online session. She gave a detailed presentation on the history of Kidswear, the global kids’ market, and the kids’ market in India. She explained the process of designing Kidswear collection in an industry. Kidswear category is segregated by gender, age, season, looks, subclasses, fabric, and distribution channel. Then the speaker gave a thorough outlook of design processes to make kid’s clothing which includes customer study, market study, trend forecast, range planning, and designing at last. She highlighted the dos and don’ts that a designer should keep in mind when designing Kidswear clothing.
Ms. Parmar highlighted that the kidswear industry is ever-growing and will keep making profits even during global crisis or pandemic as it’s a necessity. She encouraged students to experiment with more kidswear collections and come up with more kidswear brands on social media. Ms. Ginni Singh, JRF, UIFT & VD, coordinated the webinar and thanked the speaker for her detailed insights into this business, which are surely going to help design students in future design practices.
