Chandigarh April 7, 2021
A step forward in Academia-Industry partnership
School of Communication Studies, Panjab University signed a memorandum of
understanding with the Chandigarh Chapter of Public Relations Council of India
(PRCI) for a stronger academia-industry partnership.
The MoU was signed by Prof Sumedha Singh, Chairperson of the School of
Communication Studies and Senior Vice President of PRCI National Council Mr C J
Singh, who is also an alumnus of the Department.
As a national apex body of communicators, PRCI is committed to contribute to
the study and research in communication and working with SCS it shall help students
work on actual projects and share insight into ‘how-to’ of achieving success for any
organization, said CJ Singh.
Chairman Emeritus and Mentor of PRCI from Bangalore, M B Jayaram said that
this is a mementous occasion for the PRCI to bring on board,SCS, the oldest and the
first department of communication in the country and tie up with them.
PRCI President Dr T Vinay Kumar, National YCC Chairperson Ms Chinnmaye
Praveen, PRCI Chapter Chair Mr Vivek Atray, among others joined online for the
event.
Prof Sumedha Singh, Chairperson of SCS hoped that this association would be
helpful for the students as well as the faculty. This is an important step for
having a strong academia-industry partnership to give students an exposure to the
industry’s requirements, the newest trends prevalent in the market place and make
them employable.
Zonal Head of PRCI North Ms Renuka Salwan, provided an overview of the
functioning of PRCI. She informed that this is the fourth YCC that has been setup in
the region, bringing together youth on a common platform to develop their leadership
abilities and impact the society.
Various members of PR fraternity, professionals and students joined the
programme from all over India.
Prof Jayanth Pethkar, Vice Chairman of the Chandigarh Chapter of PRCI gave
vote of thanks.
For further details:
Mr Sudeep Rawat, Secretary, PRCI Chandigarh Chapter: M: 98150 49015
