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Posted by Surinder Verma on Tuesday, June 23, 2020

Axis Bank launches WhatsApp Banking – Bank Anywhere, Anytime on your favorite chatting app

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Full scale integration with banking products across Savings Account, Credit Cards, Deposits and Loans
Enabled for both bank and non-bank customers, FAQ handling enabled via integration with Bank’s chatbotAxis Aha!
Accelerates customer engagement andturn-around time with a personalized experience, while ensuring complete data security and privacy

Chandigarh,sunita shastri: India’sthird-largest private sector bank, Axis Bank is embarking on a partnership with the popular chatting app – WhatsApp – to offer basic banking services to its customers. This will allow customers to seek information regarding their account balance, recent transactions, credit card payments, fixed and recurring deposit details, besides getting their queries answered in real-time.

By using WhatsApp Banking, customers can now chat with Axis Bankfortheir queriesrelated totheir banking transactions, information like nearest branch, ATM or loan centre location, and canapply for various banking products as well. They can also block their credit or debit card usingthe secure end-to-end encrypted messaging channel.This initiative is in line with the Bank’s ‘DilSe Open’ philosophy, to build sharper customer focus and greater convenience through constant innovation. Axis Bank WhatsApp Banking is available 24×7, includingholidays, and the service will be available for both customers and non-customers of the bank. It is completelysafe, as it works on a secure end-to-end encrypted messaging channel. Commenting on the launch, Sameer Shetty, EVP and Head – Digital Banking, Axis Bank said: “Our objective is to re-define the role we can play in the life of our customers, by elevating digital banking to new domains of customer engagement. This technology will not only enhance customer experience, but also provide a seamless and personalized experience to all our customers, as well as non-customers.’’