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Ahead of 100th episode, IIM Survey finds Mann Ki Baat has reached 100 crore listeners

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Ahead of 100th episode, IIM Survey finds Mann Ki Baat has reached 100 crore listeners

23 crore regular listeners of Mann Ki Baat, 96% population aware of the famous radio programme: IIM Rohtak Report

Powerful and decisive leadership, emotional connect with audience, cited as reasons for popularity by listeners

Mann Ki Baat influences behaviour, 60% interested in nation building, 73% feel nation going in the right direction, says report

https://www.pib.gov.in/PressReleaseIframePage.aspx?PRID=1919261